"Bringing the Family Back to the Dinner Table"
Welcome to F to the 3rd Power: Faith Family Finance Academy
At F3 Academy, we are dedicated to not just providing financial education to families but creating meaningful opportunities for families to re-connect by embracing an old heritage tradition: meeting and conversating at the family dinner table for the purpose of getting our "financial houses" in order.
Discover how our tailored financial strategies can bring peace of mind to your family and ensure a secure future. Our focus includes estate planning basics, income and asset protection, retirement strategies for educators and small businesses, affordable healthcare options, and preparation for the global economic shift to preserve your assets accumulated and to sustain you through the foreseen economic turbulence.
REGISTER HERE FOR FALL 2026 CLASSES
Fall 2026: 7-week class schedule runs from November 1 - December 13
NEW — F3 Financial Literacy Student Handbook
Take what you learn in class and put it into action. A practical financial education workbook with worksheets, assessments, exercises and action plans.
Only $29
NEW — F3 Financial Literacy Student Handbook
Take what you learn in class and put it into action. A practical financial education workbook with worksheets, assessments, exercises and action plans.
Only $29
Meet the Founder
Born in the East Texas, Antique Capital of the US, the small town of Jefferson, Texas, Henrietta Roby earned a BS in Business Administration with an Accounting discipline in 1985 from Wiley College, Marshall, TX and a Master’s in Professional Development, with an Organizational Management - Church Administration discipline from Dallas Baptist University, Dallas, TX in 2005. Her work career includes ten years employed by the Internal Revenue Service where she held numerous positions within the Taxpayer Service Division followed by ten years serving in Church Administration.
Most recently she was employed by Verizon for fourteen years serving in numerous positions including Internal Audit as an Audit Support Specialist, Marketing, Budget Administrator managing $5.5M, and as a Program Manager for the Community Outreach Initiative. She served as Vice President of Professional Development for CITE, a professional organization and employee interest group within Verizon and as the Co-Chair for the IT Diversity Council for 6 years and 8 years respectively.
Following her Verizon career, she founded Everything Administrative & Financial in 2015 offering governance and compliance consulting services to small business owners, non-profits, and small "creative" churches. She has held the status of tax professional for over twenty-five years specializing in small business coaching and tax preparation.
She established "Bringing the Family Back to the Dinner Table" in 2024 under F to the 3rd power: Faith, Family, Finance, a non-profit corporation as a platform to educate the minority community in financial literacy, investing, wealth building, and family legacy through the signature platform "F3 Family Legacy Blueprint.
As a lifelong learner, Henrietta is currently leaning into the AI field pursuing a certification as an AI Consultant to educate and train others in the knowledge of Artificial Intelligence. Her goal is to incorporate financial literacy and AI literacy and travel the nation empowering others to embrace both disciplines.
- Henrietta Roby
- Independent Compliance Officer
- Licensed Life Agent
- Tax Professional
WHAT PEOPLE ARE SAYING...
“Thanks to F3 Academy, our family now feels confident about our financial path both personally and professionally. Their personalized approach made financial planning stress-free and enjoyable for us.”
[Lawrence and Melanie Patterson | Heaven's Manna Catering | Lancaster, TX]
ABOUT US
F3 Academy is the non-profit extension of HR Financial Services Group, based in Dallas, Texas, which specializes in financial planning tailored to families. Our mission is to empower families by creating financial strategies that foster growth and security. We believe in the power of personalized financial planning to bring families together, ensuring that they can focus on what truly matters.
Our team is dedicated to providing exceptional service and innovative solutions that address unique family dynamics and financial goals. With a commitment to integrity, transparency, and client satisfaction, we strive to build lasting relationships that transcend generations. By choosing HR Financial Services Group, you are choosing a partner who is invested in educating your family, thus helping you navigate the complexities of financial planning with ease.
Mailing Address Only
512 N Hampton Rd | Bldg 418 | DeSoto TX 75115
Opening Hours
Mon - Fri: 9am - 5pm
Saturday: By Appointment Only
Sunday: Closed
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